Right now, we are knee-deep in paperwork, aggressively applying for market pitches all over Westminster. But we aren't doing this to hire a standard manager who stands behind a till checking their watch until closing time. We are looking for a founder. Someone who wants to build, run, and ultimately own their own slice of a purpose-driven food empire.
Let’s be brutally honest: trying to sell ice cream in London in November is a fool's errand. The British weather is famously uncooperative. That’s why our market stalls aren't one-trick ponies; they are built to survive the seasons. When the sun actually decides to show up, you’ll be serving Udderly Lush ice cream to the sweltering masses. When the temperature inevitably drops, the stall flips. You’ll pivot to serving steaming hot winter warmers from Crust and Crumble, alongside unique bakery gifts from Cakery Wonderland. It’s an all-year-round, weather-proof commercial machine designed to keep the tills ringing whether it’s a heatwave or a hail storm.
Here is the kicker: you aren't just an employee. This is a staged path to actual ownership. Under our "Places Without Poverty" initiative, once you hit your commercial, governance, and training milestones, you take 75% ownership of the market stall business. The remaining 25% goes directly into a local community wealth fund. This isn't a vague charitable donation that gets swallowed by the borough council to fix a distant pothole. It is a strictly ring-fenced fund for local families to invest in what actually matters to their specific community, helping lift people out of poverty on their own terms.
This isn't a cozy 9-to-5 where you can hide behind a laptop. It involves early mornings, freezing hands, hot summers, unpredictable customers, inevitable mistakes, and the sheer pressure of taking responsibility for a business as if it were already yours. We will give you the carts, the net-zero power, the supply chain, the operational know-how, and the mentoring. You have to bring the graft.
If you are waiting to be micromanaged, look away now. We don’t want a shiny, polished CV full of corporate waffle. Before you submit anything, we want an honest skills audit. When you apply, you need to show us:
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Your superpowers: Tell us what you’re genuinely brilliant at. Is it sales? Chatting up tourists? Operations? Costing?
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Your kryptonite: Be painfully direct about what you cannot do. What makes you nervous? What do you instinctively avoid?
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Your battle plan: Give us a 30, 60, 90, and 180-day training plan explaining what you need to learn to run this business properly, and how you’ll prove you’ve improved.
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Your demands: Tell us exactly how you are going to push us for support, and how you will hold our feet to the fire if you aren't getting it.
We are not looking for someone who pretends to have all the answers neatly packaged in a freezer. We want someone brave enough to say, "I am not good enough at this yet, here is how I will fix it, and here is the help I need from you."
If you are ready to stop making other people rich, start making a tangible difference, and build a profitable business that leaves the world better than you found it, get in touch. Let’s sell some ice cream. And when it inevitably rains, let's sell some crumble. To apply you must be 18 and over, have the right to live and work in the UK, you must live in Westminster if that's you send us an email to moo@udderlylush.com and tell us how giving you this opportunity would change yours and your families life